Malaysian Advertising Data: Free First-Party Datasets (2026)
Original statistics on Malaysian Facebook and Instagram advertising, counted from the AdPlay.ai ad archive and published with the underlying data as free CSV downloads.
Updated August 2026 · AdPlay.ai Team
These are original counts from AdPlay.ai's archive of Malaysian Facebook and Instagram ads, published with the data behind them as free CSV downloads under CC BY 4.0. They exist because almost nothing about Malaysian advertising is publicly checkable: the ringgit cost ranges quoted around the local industry trace back to a handful of unsourced tables. Every figure here says how it was measured and on what date, and you can download the rows and check it.
What is here, and what is deliberately missing
Everything on these pages is counted from ads published in Meta's free and public Ad Library. That means creative facts: how long ads run, what formats brands use, which industries behave differently. It does not mean money. Meta does not expose spend, impressions or reach publicly, so you will find no cost, CPM or return figures here, and it is worth treating any Malaysian source that quotes those without a method as unverified.
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